SEO strategy with clear goals to success

wood chess

SEO Strategy: The core of professional search engine optimization Doing search engine optimization without an SEO strategy is a bit like trying to take a shower without getting wet. Without strategy, there is no direction, no goals, and only random successes. In this blog post, we would like to show you why an SEO strategy is blatantly important for companies […]

Online marketing analysis

online marketing analyse

The online marketing analysis: the basis for successful online marketing At the beginning of every successful story, there is a well-founded analysis and recording of the status quo. The same is true in online marketing. In order to be able to make the right decisions regarding channel selection or budget allocation, all potential must be identified […]

User Experience (UX) tips for your online shop

ux tips animation

User Experience – This is how the purchase becomes an experience that will be remembered In the case of user experience (better user experience or user experience), the term user experience is also often used. It describes all aspects of a user’s experience when interacting with a product, service, environment, or facility. The user experience deals […]

Your content marketing strategy: Long-term benefit through targeted content

content marketing strategy

Content marketing is an invaluable tool for your business. With high-quality and target-group-specific content, you can position your brand right in the centre of your target group. This not only increases your visibility on social media platforms but also improves your SEO ranking on search engines such as Google or Bing. In this article, we will show you which steps you should […]

How do you get good search engine rankings?

good search engine rankings

How do you get good search engine rankings? A question that we as an SEM agency often encounter: How do I manage to be visible as a company in the top ranking positions and get visitors to my own website? In this blog post we would like to go into the possibilities that you have to appear in […]

Google Analytics Traffic Sources

google analytics traffic sources

Google Analytics Traffic Sources: That’s what they say! Google Analytics is one of the leading web analysis programs for data-driven online marketing. Marketers receive the necessary data via Google Analytics in order to be able to make targeted decisions in the field of online marketing. In this blog post, we would like to deal with the various online marketing […]

SEO Off-Page Optimization

offpage seo

More SEO performance with off-page optimization Off-page optimization of a website is one of the two mainstays of search engine optimization. In addition to on-page optimization, off-page optimization is one of the key optimization areas where website operators can actively influence the ranking of their own website in the search engines. In this blog post, we report […]

Meta descriptions for websites / online shops

meta descriptions for websites

The perfect meta description: How it works! Why meta data for my website? Only with meta data will your advertising messages be visible in the SERPs of the search engine. Without meta data, the search engine generates its own meta data from the existing content of the website. Metadata in the form of a meta title and a meta […]

Online Marketing Strategies

online marketing strategies

Online marketing strategies for digital success Online marketing is a wide field with different optimization fields. Companies are given various opportunities to contact customers and thus acquire new customers for their own company. However, a lot of potential is often left unattended at this point if the individual online marketing measures do not mesh and no sustainable synergies are […]

Successful video marketing on Youtube

successful video marketing on youtube

Video marketing on YouTube is on the rise Advertising and videos simply belong together. With videos, companies have the opportunity to establish emotional communication with potential customers and convince them of their own services in a short period of time. Video production does not always have to be a cost-intensive undertaking, but companies can use social media channels for their […]