Online Marketing Audit

Invest in a targeted online marketing campaign | just 1490€ plus VAT

Digital Marketing Director Consulting
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Online Marketing Audit

Professional online marketing audit perks:

Make an appointment

Initial consultation

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7 of 50 team members you are going to work with

Initial Consultation

Sebastian Denzin

Sebastian Denzin

Digital Strategist & CEO

Frederic Renard

Frederic Renard

Head of Business Development

Anna-Lena Balling

Anna-Lena Balling

Online Marketing Consultant

Alessa Schmitz

Alessa Schmitz

Junior Online Marketing Consultant

Patrick Zens

Patrick Zens

Consulting Assistant

Rene Güttler

Rene Güttler

Director of Customer Success

Timo Hürten

Timo Hürten

Manager Customer Success

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We are hiring

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Over 50 team members

Frequently Asked Questions

Short answers to your questions

Since its founding in 2012, SaphirSolution has grown steadily. We are currently a team of 60 people spread across two countries with plans for further expansion in Europe. We provide multiple performance marketing services to small companies and big corporations.

Here at SaphirSolution, we are proud of all our projects, small and big.

We support a variety of clients: startups that just started and want to scale up and grow, established companies that want to digitalize their marketing, and big players such as Volvo, Polestar or Peugeot that want to optimize their digital marketing performance.

We are a full-service performance marketing agency.
We offer assistance throughout the entire customer journey: from concept, to building a website, to running marketing campaigns, to increasing sales and leads.

Our services include: SEO, paid ads (search, social media), social media management, affiliate marketing, web development, web analytics, marketplace optimization.
Our teams work together on identifying problems and developing solutions not only within their own field of work but also in other marketing channels. We build up synergies between departments.

We consider ourselves your partner, an extended arm of your marketing department. Much more than a client – service provider relationship.
We offer you support wherever and whenever is needed. Here our full-service approach becomes important as we have specialists for every online marketing field in our team.
Our goal is for you to focus on the strategy and growth of your company and outsource operational tasks to us. Together, we set up the correct online marketing strategy for you.

The importance of an audit for your online marketing campaign

The SaphirSolution Online Marketing Audit is an analysis of the current situation of your online shop or website. As part of the analysis, our online marketing experts look at the strategy that has already been implemented and analyze its current development. The online marketing audit shows you the optimization potential for relevant traffic channels.

We also analyze 3 competitors defined by you and their activities in the corresponding online marketing channel.

For an overall picture, during the audit, we recognize which measures will bring the best advantages for your online shop or website. Based on the collected data, we develop a sound plan for each individual channels, as part of the online marketing audit.

Here are some online marketing questions that might help you:

1. What is your online shop/website’s position?

2. Which online marketing channels are poorly used by the competition?

3. Where are the gaps/niches that can be used give you a leverage in online marketing?

4. Which online marketing channels should be prioritized in order to achieve the most successful results? 

5. Which online marketing channels bring no added value for your company (too much competition / too little relevance)?

Who is the Online Marketing Audit suitable for?

The online marketing analysis is particularly suitable for companies that are starting out in online marketing or are running their online marketing with limited success. It helps companies to get a better view of the market and optimally distribute the existing advertising budget to more suitable online marketing channels.

It is the starting point for successful online marketing, which follows a well-thought-out approach. A well-developed online marketing strategy combined with a professional approach will deliver the best results.

Components of online marketing analysis

Analysis overview

Overview of the KPIs (Key Performance Indicators) of the website. All data is compared to the competition and the parameters that need optimization can be derived from this analysis overview.

Detailed analysis

Analysis of the defined online marketing channels and the current situation. We also look at the measures taken by the competition.

Online Marketing SWOT Analysis

The SWOT analysis shows the strengths/weaknesses and also opportunities/threats of your online shop or website. This gives you a quick overview of Online Marketing Channels that should be developed.

Online Marketing “Potential Matrix”

The Online Marketing “Potential Matrix” shows the prioritization with which the online marketing channels should be approached.

Target Audience Analysis and recommendations for action

The recommendations for action shows the order of the steps needed in order to reach the optimal target. The measures are planned strategically since there is an online marketing plan for the targeted implementation of the measures.

On-Page SEO Audit

The On-Page Audit shows optimization fields in the area of OnPage SEO. It is divided according to 3 priorities, and gives an overview of the upcoming optimizations in the area of search engine optimization.

Benefits of the Online Marketing Audit

Conclusion on the online marketing audit

The online marketing audit is suitable for anyone who wants to pursue a strategic approach to online marketing and create synergies among individual online marketing channels. We are happy to support you with  online marketing audit. Get in touch with us!

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